THE International Women's Day, celebrated in March 8th, was officialized by the UN in 1975 and has its roots in the labor movement. The date celebrates women's achievements and reinforces the fight for gender equality. Among the challenges faced, the following stand out: wage inequality and low female representation in leadership positions, especially in the job market.

Women in the job market
Despite the advances of recent decades, women still face challenges in the job market. In sectors traditionally male-dominated, such as technology, engineering and finance, low female participation is evident. Furthermore, wage inequality persists, with women earning less than men, even in equivalent roles.

Importance of women in the job market
THE female inclusion in the market drives innovation, productivity and sustainable growth. Companies with gender diversity records better performance and greater efficiency. Furthermore, enlarge the participation of women reduces inequalities and fosters the economic development.



Data on Women in the Market
THE female participation in the market grew from 34.8% in 1990 to 52.2% in 2023, but wage inequality is still an obstacle. In 2013, women earned 26.3% less than men. Today, occupy 48.1% of the vacancies, while men, 68.3%. The female unemployment is 8.6%, higher than the 5.6% for men. Diverse companies are more innovative and productive.

Women in the Way Back
THE Way Back values gender equity, encouraging female inclusion and promoting opportunities for professional growth. With over 60% of the team composed of women, the company invests in an inclusive environment, ensuring equal opportunities and professional recognition.


Source: Movimento Mulher 360 and Gov br and Images: Google Search



